About Us
Our Story
Practicing ballet and running for more than 20 years, I have always struggled in finding the suitable active wear that is both aesthetic and functional inside our city. While stores mainly sells brands from the western world, asians with a petite body type have encountered huge troubles in choosing the right active wear. Therefore, it was exciting when I first found brands that produces high quality active wear with especially unique designs originated from our lovely neighbor in the same continent - South Korea! I could not help but to share this excitement with more people, and this leads to the idea of creating this store.
— Angel, K. Founder of Cloudism
Our Missions
Founded in 2020 based in Hong Kong, our store started as a multi-brand athleisure selection store with a mission of bringing premium quality athleisure wear from Korea to Hong Kong. Through our careful selections, we hope all of our customers find the most suitable items that accompany them throughout their workout and daily life.
"Soft and free, just as clouds."
As the community grows, we hope to bring not only clothings but also ideas, thoughts and knowledge that empower and inspire you through your journey towards a healthier and happier individual. We are ready to thrive for the wellness of our modern day Asian woman with the ultimate goal to be a partner of your healthy and carefree lifestyle.